A Great Way To Get Mentioned in Media Articles & Features
Be
A Cited Expert - Countless articles and features are written
in whatever industry your web site is in. Reporters and feature
writers constantly seek out voices of expertise that they can
quote and reference in their articles. You can be one of these
often-quoted voices of authority. This is probably the best
way to get mentioned in the media because it is like an endorsement
of your web site's credibility and/or usefulness.
For example, if your web site is VetExpert.com, you could get
quoted in a context such as, "Veterinary Experts are on
the rise. According to Dr. John Doe or VetExpert.com, many more
Generation-Y vets are getting into the field and are gaining
in popularity." You won't get paid for your quote but you
will get paid indirectly in the form of free exposure that will
fuel more traffic and potential customers to your web site.